The pandemic saw ten years of merchant technology adoption in three months. That has cooled a bit but there is really no going back. If you work in eCommerce, whether it be B2B or B2C, you know this statement is true. A key driver of BigCommerce’s scaling initiative is the “super app” trend, where payment and eCommerce companies provide an abundance of unrelated services through a single app. Check out this American Banker blog article on BigCommerce’s aim to become the App Store for Super Apps.
If you’re considering App Stores as an acquisition channel or even if you’ve already started and are looking for a way to scale it to outperform your growth metrics, simply reply and let’s connect on how Itembase can supercharge your commerce connectivity efforts to scale your business.
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