New generation marketing. Based on connectivity

Customer interactions happen over a number of channels; from eCommerce shops, social media and mobile devices to online marketplaces, forums, and calls to physical stores. In order to align eCommerce and marketing activities, you require an integrated strategy where data from multiple channels is aggregated to make informed decisions across the organization.

B2B Growth Channels
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Market Leaders and High Growth Startups have used the Itembase iPaaS to onboard over 300,000 Merchants to their Apps.

Level up marketing efforts with a comprehensive ecommerce strategy

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10X Quicker Launch

Launch across all App Stores and Commerce Systems in weeks instead of years.

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Merchant Growth

Companies using the Itembase iPaaS experience up to 42% Merchant Growth

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Increased Retention

Up to 76% Increase in Merchant Retention

Everything you need to Launch and Scale your App across hundreds of eCommerce Platforms.

Our iPaaS is build with all the features you will encounter when scaling your eCommerce app.

Challenges for Marketers

Unifying technology

Technology is fundamental to integrated marketing and the results are naturally limited if enterprises are without the backbone to tie the data together.

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Customer data

Collecting, handling and using customer data is intertwined with technology and most enterprise companies find it difficult to deal with customer information once it is captured.

Customer centricity strategies

The best data science in the world won't make a difference if you can't get your customer's name right. And that means your marketing analytics need data that's complete, contextual, and trustworthy.

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BENEFITS

Modernize your Marketing Ecosystem

True differentiation for modern business. Gain greater visibility into your customers, product sales, and suppliers to improve their performance and maximize profits.

Streamline operations to retain customers and drive revenue

• Segment markets and understand customer buying behaviors• Implement market-driven pricing and promotion strategies• Minimize out-of-stock categories and align merchandize levels to sales targets

Integrate

Integrate sales & marketing data for improved lead qualification with a single customer view, and integrated data quality coordination.

Data quality

Be confident in the marketing data and fuel your marketing decisions with clean, trusted data.

Identify the best product placements and promotional mixes with real-time visibility into customer point of sales and website patterns

• Understand sales patterns and product line performance• Create promotional campaigns that are aligned with customer buying behaviors and seasonal trends•Improve relationship with consumers through sentiment analysis• Design profitable up-sell and cross-sell offers by analyzing the success of past offers• Identify and address under-performing channels

Multidomain master data management

Create a single, authoritative view of critical customers, product, sales and marketing data.

Scale

• Access new markets faster and thus market your product better• Connect with new customers across the globe

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Market Leaders and High Growth Startups have used the Itembase iPaaS to onboard over 300,000 Merchants to their Apps.

Our Customers

Find out how our customers use Itembase

Itembase Case Study - $200,000,000+ in New Pipeline from eCommerce Apps

$200,000,000+ in New Pipeline from eCommerce Apps in 36 Months

Challenge & Goal The eCommerce transition had led to increased requests for core logistics services along pick-up point integrations and the Company decided it needed to provide pre-built integrations to enable prospect inflows to convert into customers quicker. After running an RFP, the Company chose an outsourcing provider to develop the integrations to ensure internal…

Itembase Case Study - From $0 to $1.5m in Revenue with Integrations in 4 Months

From $0 to $1.5m in Revenue with Integrations in 4 Months

The Challenge & Goal Retailers had traditionally been integrated by placing the burden of work on them, but as more and more retailers were going through the digital transition, they were no longer willing or didn’t have the resources to spend the time & resources anymore. The Client was looking for a way to solve…

Itembase Case Study - From 50-11,000 Merchants in 12 Months with eCommerce Apps

From 50-11,000 Merchants in 12 Months with eCommerce Apps

Challenge and Goal The Company was venture financed and had clear milestones for future fundraising rounds which were of top priority. Furthermore, they had to grow overall market adoption to a certain level that would enable them to move upmarket to larger clients, resellers and channels partners. The digital receipt product had many moving parts…

Faster time to market. Better understanding of customers through hard data

Make every customer interaction a reason to love your brand.