Seminar: Smart Growth Strategies for SME FinTechs
January 22, 2020
According to Harvard Business School, 75% of VC-backed start-ups fail. Of those who do survive, 70% will end up being sold at little or no profit to the founders. Its a highly competitive market with low chance of success. However, for firms targeting the enterprise market, there is a key growth hack which can make a startling difference. Over 90% of firms who have used this approach have gone on to thrive, yet few tech firms know about this hack or how to use it.
At this event we will introduce growth hacking using IT analyst firms like Gartner, Forrester, Aité and Celent within Fintech, and show attendees why this hack works and how to use it as well as how to position for growth through marketing using the 6 step secret to dominating your market.
We will cover:
When and why tech firms typical fail
Working with IT analysts to gain visibility with enterprise buyers
Gartners Cool Vendor programme why small vendors aspire to this
The 6 steps to marketing success no matter what your size
Using data to supercharge your marketing
The small suppliers guide to structuring your marketing team
Join Simon Levin, MD of The Skills Connection and Julia Payne, MD of Incisive Edge for the following presentations:
Growth Hacking Using IT Analyst Firms (like Gartner, Forrester, Aité and Celent) within Fintech by Simon Levin from The Skills Connection
Marketing for Tech Startups and Scaleups – How to position for growth through marketing using the 6 step secret to dominating your market by Julia Payne from Incisive Edge
Agenda
8:00-8:30 Refreshments
8:30-9:30 Using Analysts for Smart Growth Hacking
9:30-9:45 Break
9:45-10:45 How to Position for Growth Through Marketing
10:45-11:00 Questions & wrap-up
11:00: opportunity for 1:1 meetings with Simon Levin and Julia Payne
Event Details
Date:
2020-01-22 00:00:00
Country:
Denmark
City:
Copenhagen
Venue:
Post & Parcel 2023
The 2023 edition of the Post & Parcel conference is a major event for the postal and logistics industry in Europe. Attendees will have the opportunity to learn about the latest trends, technologies, and innovations in the industry, and network with industry leaders.
Money2020 US 2023
Money2020 is a leading conference focused on the future of payments and financial services. The 2023 edition of the conference is taking place in the US, and attendees will have the opportunity to explore the latest trends, technologies, and innovations in the industry, and network with industry leaders.
eCommerce Expo London 2023
The eCommerce Expo London is a major event for the e-commerce industry in the UK. Attendees will have the opportunity to learn about the latest trends, technologies, and innovations in the industry, and network with industry leaders.
Finovate Fall 2023
Finovate Fall is a leading conference for the financial technology industry. Attendees will learn about the latest trends and innovations in fintech, and have the opportunity to network with industry leaders and explore new business opportunities.
Retail Innovation Conference and Expo 2023
The Retail Innovation Conference and Expo is a major event for the retail industry. Attendees will have the opportunity to learn about the latest trends, technologies, and innovations in the industry, and network with industry leaders.
Money2020 Europe 2023
Money2020 Europe is a leading conference focused on the future of payments and financial services in Europe. Attendees will have the opportunity to explore the latest trends, technologies, and innovations in the industry, and network with industry leaders.
MRC Barcelona 2023
The Barcelona edition of the MRC conference is a leading event for professionals in the fraud and payments industry. Attendees will learn about the latest developments and trends in the industry, and gain insights into best practices and strategies for mitigating risk and preventing fraud.
Finovate Spring 2023
Finovate Spring is a leading conference for the financial technology industry. Attendees will learn about the latest trends and innovations in fintech, and have the opportunity to network with industry leaders and explore new business opportunities.