Itembase
Introduction In today’s rapidly evolving eCommerce landscape, businesses are always looking for ways to differentiate themselves from the competition and deliver a superior customer experience. For many businesses, this means leveraging Magento, one of the leading eCommerce platforms on the market today. However, simply having a Magento App Store integration is not enough to ensure…
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The pandemic saw ten years of merchant technology adoption in three months. That has cooled a bit but there is really no going back. If you work in eCommerce, whether it be B2B or B2C, you know this statement is true. A key driver of BigCommerce’s scaling initiative is the “super app” trend, where payment…
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After watching 100s of companies launch eCommerce Integrations and App, a pattern started to emerge. Most companies went through the same phases and many did the same mistakes or faced the same problems throughout their journey. Understand your Target Market Identify your target market and conduct market research to understand their needs and preferences. This…
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Expanding to multi-channel sales is critical in eCommerce. Selling across different platforms results in as much as 3X the engagement as selling on a single channel. Multi-channel sales rely on synchronized data so it requires each eCommerce platform to communicate with each other in as close to real time as possible. Check out this Anchor…
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We thought we’d share this blog article on 3 essential B2B SaaS KPIs to follow. For most SaaS products and services, their most significant expense is the cost of acquiring a new customer. An excellent way to reduce this expense is by channeling resources and efforts into acquisition channels with the highest return. At Itembase,…
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Check out this concise article on five principal customer acquisition channels for B2B apps. As we mentioned previously, theWinning in the B2B SaaS Market B2B SaaS market is getting more and more sophisticated and it’s not getting any easier out there. More and more apps are competing every day to attract the most traffic. If…
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